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Users will soon have a new feature that permits them to reduce the amount of AI-created media appearing in their timelines. This step comes as the service disclosed that it presently contains over 1 bn AI-generated clips.

Testing and Rollout

This change is undergoing trials over the following weeks before a widespread launch. This development aligns with a increase in AI content, fueled by new AI video creators.

AI Content on Other Platforms

Recent reports that approximately one in 10 of the fastest-growing video streams on another major platform only show clips produced artificially. A large amount of this material is classified as mass-produced AI material, a phrase for substandard, factory-style content that is often absurd or surreal.

Our research shows that many people enjoy content produced via AI tools, including digital art to science explainers, and we want to provide users the power to see more or less of that, depending on their own likes,” stated a spokesperson.

AI on the Platform

The platform disclosed that there are presently over a billion videos on its app tagged as made with AI. Overall, more than 100 mn media items are added to the platform every day, making AI content a limited portion of its total content library.

Customizing Your Feed

Viewers will be capable of decrease or raise the amount of artificial media they watch by opening the topic control option in the app and selecting “AI-generated content”. Additional categories that currently be controlled under the filter include current affairs, fashion, cosmetics, and dance.

Platform Guidelines

The platform’s policies require content makers to label convincing artificially created content, and it bans dangerous fake videos of celebrities or emergencies. Any authentic-looking AI video that is without a tag can be deleted under its user guidelines.

Additionally, the app will from now on add an AI-generated watermark to content created with its proprietary AI systems, or identified by an collaborative effort for spotting artificial media. This action is intended to deter users from seeking to circumvent the tagging system.

AI Literacy Programs

TikTok is furthermore launching a two million dollar educational fund for specialists and groups to produce learning resources about using AI responsibly. This program will benefit non-profit groups dedicated to educating computer science.

Platform Protection

TikTok has supported its safety measures, following controversy over proposals to make redundant a large number of content moderators in the UK. It is expected to eliminate a significant number of roles in its trust and safety team in its British office, with labor groups and online safety experts voicing alarm that staff are being displaced by AI moderation.

A company official stated that people-led review would remain essential, but artificial intelligence can protect employees by eliminating the most graphic content before it has to be seen by people. The company stated a notable drop in shocking and graphic content reviewed by safety staff over the last 12 months due to intervention by its AI tools.

It is vital to balance humans and technology to ensure user safety,” the official commented. “We’ll have staff as part of that process, but we additionally believe it’s very important to reduce exposure to dangerous material as swiftly, which is where a extensive automated help is really helping us process content quickly.”